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Technologies of Critique$
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Willy Thayer

Print publication date: 2020

Print ISBN-13: 9780823286744

Published to Fordham Scholarship Online: September 2020

DOI: 10.5422/fordham/9780823286744.001.0001

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Critique’s Loss of Aura

Critique’s Loss of Aura

(p.54) 20 Critique’s Loss of Aura
Technologies of Critique

Willy Thayer

, John Kraniauskas
Fordham University Press

This chapter mentions the first part of The Communist Manifesto, in which Karl Marx and Friedrich Engels acclaimed the revolutionary character of the industrial matrix that has resolved personal worth into exchange value for exploitation, veiled by religious and political illusions. It also discusses Charles Baudelaire who complimented the defetishization of moral values in which the predominance of the auratic made worse. The serial matrix returns the Kantian use value of critique to the expanded circulation of exchange value in process, with respect to which its use value would be no more than an aestheticizing accessory. The chapter explains how the aura is assembled as an accessory in a planetary “cooperation” that adds more and more functions that are directly governed by capital. It also analyzes the fictional de-aurization of critical activity and revolution carried out by Marx in the sixth, unpublished chapter of “Capital.”

Keywords:   The Communist Manifesto, Karl Marx, Friedrich Engels, industrial matrix, Charles Baudelaire, exploitation, serial matrix

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