This book analyzes the controversies and uncertainties surrounding the concept of media pluralism in two ways. First, by deconstructing the concept from the perspective of democratic theory; and second, by examining its different uses, definitions, and fundamental rationalities in current media policy debates. The book argues for a more critical understanding of media pluralism not only in terms of variety and choice, but as a normative value that refers to the public distribution of communicative power. The ambiguity of media pluralism as a descriptive and evaluative concept is only heightened by recent technological developments and the increase of new media forms. Nevertheless, media pluralism remains a vital concept in both critical media studies and contemporary media policy.
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