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Rethinking Media Pluralism$
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Kari Karppinen

Print publication date: 2013

Print ISBN-13: 9780823245123

Published to Fordham Scholarship Online: September 2015

DOI: 10.5422/fordham/9780823245123.001.0001

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(p.1) Introduction
Rethinking Media Pluralism

Kari Karppinen

Fordham University Press

This book analyzes the controversies and uncertainties surrounding the concept of media pluralism in two ways. First, by deconstructing the concept from the perspective of democratic theory; and second, by examining its different uses, definitions, and fundamental rationalities in current media policy debates. The book argues for a more critical understanding of media pluralism not only in terms of variety and choice, but as a normative value that refers to the public distribution of communicative power. The ambiguity of media pluralism as a descriptive and evaluative concept is only heightened by recent technological developments and the increase of new media forms. Nevertheless, media pluralism remains a vital concept in both critical media studies and contemporary media policy.

Keywords:   media pluralism, democratic theory, new media, critical media studies, contemporary media policy, communicative power

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